Osaka Museum of Housing and Living 8th floor
Modern Osaka Floor "See and feel Osaka"
8. Shinsaibashi-suji: A Bustling Shopping District (1927)
The storefront scenery in the Shinsaibashi area.
Shinsaibashi has been a town of merchants since the Edo period.
Modern times saw the introduction of show windows and a rich array of gorgeously presented stores of various trades.
Shinsaibashi thrived as the center of consumer-driven culture and information transmission in Osaka.
Osaka-style window shopping in Shinsaibashi known as Shinbura was one form of recreation for citizens.
The 1927 illustration Shinsaibashi-suji Annai vividly depicts just how expressive each storefront was.
This model recreates the lively atmosphere of eastern Shinsaibashi from Suomachi to Mittera-suji and Soemoncho based on Shinsaibashi-suji Annai.