Concept
Discovered 115 years ago. A timeless naturally-derived ingredient
The brightening power of kojic acid
Since ancient times, the Japanese people have enjoyed the benefits of “koji mold”, which plays an important role in fermentation.
“Kojic acid” is an active brightening ingredient made by culturing this “koji mold”, extracting with biotechnology, and refining it to create a highly pure active ingredient.
Scientifically grounded research continues to this day.
WHITELOGIST, DECORTÉ’s No.1*1 brightening serum, is formulated with “kojic acid”.
In response to calls for ever more beautiful effects on the skin, it has undergone continual updates with the times.
“Kojic acid” × “Feverfew extract *2 ” (moisturizing) the first instance of formulation in a quasi-drug product
WHITELOGIST Medicated Brightening Serum
“Kojic acid” addresses the root of dark spots, targeting 37 million*3 melanin generating cells*4 within the skin that continue to gradually darken deep within the skin.
Suppresses dark spots from the source, leaving skin suffused with moisture and transparency.
Skin emits radiance as if reborn.
The true fusion of natural wisdom and brightening science.
Introducing the latest brightening serum created with the tradition and innovation of DECORTÉ.
*1 In terms of total units sold in 2022
*2 Feverfew extract / concentrated glycerin (moisturizing)
*3 Calculated based on the average number of melanocytes per 1 mm2 (unit area) and the average area of the female face (estimated value)
*4 Melanocytes
Thoroughly addresses dark spots for clear, radiant skin over the entire face,
spots and larger areas.
Instantly radiant brightening for the entire face.
“Koji mold” × “biotechnology” A medicated brightening serum formulated with kojic acid that targets 37 million*3 melanin generating cells*4 .
The first quasi-drug to be formulated with feverfew extract*2 (moisturizing),
delivering moisture throughout the skin and suffusing it with bright transparency.
DECORTÉ WHITELOGIST
NEOGENESIS BRIGHTENING CONCENTRATE
[Quasi-Drug]
40mL 16,500 yen (tax included)
40mL 15,950 yen (tax included) ≪Refill≫
60mL 20,900 yen (tax included)
60mL 20,350 yen (tax included) ≪Refill≫
Suppresses melanin production, preventing dark spots and freckles.
〈Reaches the root of dark spots〉
Active brightening ingredient kojic acid
Research began based on the fact that the hands of brewers working in sake and miso breweries were white and beautiful.
Created with the wisdom of “koji”, a substance closely tied to the lives of the Japanese people since ancient times.
“Discovered 115 years ago, 35 years of research”
A historic ingredient that was discovered in the 1900’s and approved in 1988 as an active brightening ingredient.
Research has been conducted on this ingredient for many years.
Considerable technical capabilities are required to formulate this ingredient in cosmetics.
“The power of koji mold”
An indispensable part of Japanese food culture and bounty of nature that drew attention for its beauty effects.
“The power of koji mold” was enhanced with science.
“Used by a total of more than 10 million*5 people”
Chosen and loved by many.
Not only does it have many repeat purchasers, it has garnered support and good reviews across generations.
Deep moisture and transparency while brightening with “kojic acid” and “feverfew extract*2 ”
“Targets 37 million*3 melanin generating cells*4 within the skin”
Targets and addresses melanin generating cells within the skin that continue to gradually release dark melanin deep within the skin.
Proactively prevents dark spots.
“Biotechnology”
Culture and extract “koji mold”, the source of fermentation.
A naturally derived ingredient filled with biological knowledge, refined to a highly pure state to draw out its brightening capabilities.
〈For bright, radiant skin〉
The first quasi-drug to be formulated with feverfew extract*2 (moisturizing)
Researched and developed for over 15 years in anticipation of its potential effects.
The first brightening serum in Japan to successfully incorporate this ingredient.
Moisturizes the skin for skin free of dryness and dullness.
*5 Total number of shipments of products containing kojic acid within KOSE
List of Products
The WHITELOGIST Series, the culmination of brightening science
Brightening serum
A brightening serum born from “koji mold” × “biotechnology”.
DECORTÉ WHITELOGIST
NEOGENESIS BRIGHTENING CONCENTRATE [Quasi-Drug]
40mL 16,500 yen (tax included)
40mL 15,950 yen (tax included) ≪Refill≫
60mL 20,900 yen (tax included)
60mL 20,350 yen (tax included) ≪Refill≫
Suppresses melanin production, preventing dark spots and freckles.
Brightening sheet mask
Brightening effects for the entire face. A fast-acting intensive care mask.
DECORTÉ WHITELOGIST
KOJIC ACID BRIGHTENING MASK [Quasi-Drug]
17.5mL x 6 sheets 11,000 yen (tax included)
Suppresses melanin production, preventing dark spots and freckles.
Food with nutrient function
For translucent beauty. WHITELOGIST as a supplement.
DECORTÉ WHITELOGIST
OVERNIGHT INNER PLUS
Approximately 10-day supply [40 tablets] 3,024 yen (tax included)
Approximately 30-day supply [120 tablets] 8,100 yen (tax included)
Brightening stick serum
Targeted skincare Twist-up brightening stick
DECORTÉ WHITELOGIST
STICK SERUM [Quasi-Drug]
4g 11,000 yen (tax included)
Suppresses melanin production, preventing dark spots and freckles.
Prices are suggested retail prices.
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